our history; mission, vision and values


The history of Vicens Maquinaria Agrícola SA begins with the figure of Pere Vicens Penella, "Agramunti" by birth, with extensive experience and knowledge in the primary sector.
The beginnings were difficult, but over time the volume of business increased, which led to the company moving in 1985 in front of the NII km 483 road in Fondarella.
In 2007, growth was implemented with the opening of Térmens, where the business proposal has been the treatment for the reuse of John Deere spare parts.
In that same year 2013, the Valls center was incorporated. The Vilafranca del Penedès center was established in 2014, thus consolidating the entire Priorat area.
AGRICULTURE 4.0 The technological revolution in agriculture has been a process in which innovative technologies have been introduced and applied to improve the productivity, efficiency and sustainability of the agricultural sector.
At the age of 52, he agreed together with John Deere Ibérica S.A., the Spanish subsidiary of the North American multinational Deere & Company, the concession for the sale and repair of John Deere agricultural machinery.
The growth of Vicens Maquinària Agrícola S.A. It was led by the second generation, Pere Vicens Capdevila and Francesc Baldomà Baldoma. In 1992, the company acquired the center located in Manresa.
Vicens Maquinaria Agrícola was established in Torres de Segre in 2013 and thanks to this growth it established coverage in a very important part of the province of Lleida for fruit, olive and almond products.
The Amposta center was incorporated in 2014, establishing a new area of ​​influence in the entire Ebro delta area.



Vicens Maquinaria Agrícola, S.A. Its mission is to provide global solutions to the mechanization opportunities of agricultural and livestock farms in Catalonia. This implies acting as advisors, selling a global solution rather than a range of products, making a trusted brand value proposition for customers. , and enhancing communication channels with them.


We want to consolidate our leadership in the agricultural mechanization sector in our territory , and we are prepared to do it being knowledgeable about the environment in which we work.

  • Anticipating to the changes and problems in the sector.
  • Adopting postures that provide solutions to the needs of the sector.
  • Transmitting an image of knowledge, rigor, seriousness and
  • With the capacity and structure to assumenew challenges.


Our company values ​​are the fundamental pillars that give us strength and lead us to carry out our vision. They are shared throughout our organization and are the backbone of all our actions.

  • Integrity, based on honesty, fair treatment and transparency.
  • Commitment, with a proactive, responsible and customer-oriented attitude.
  • Professionalism in all our actions, seeking excellence and improvement.
  • Proximity to our clients, with a vocation for service that provides a quick and guaranteed response to the resolution of any problem
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